Event industry shines at Australian Event Awards
  • Thursday 22 September 2016

The who’s who of the Australian events industry gathered last night (Wednesday Sep 21) for the industry’s pinnacle event, The Australian Event Awards.

Taking out the gong for Australia’s Favourite Event was Birdsville Big Red Bash.

Amongst this year's winners was a balance of Event Awards veterans and first time finalists.

Byron Bay Bluesfest, Margaret River Gourmet Escape, Mumbrella360 and Santos Tour Down Under all took home gongs to add to their collections, for Best Regional Event, Visit Sunshine Coast Best Tourism Event, CIM Magazine Best Meeting or Conference and Best Sporting Event respectively.

Local finalists included 7 Sunshine Coast Marathon which won the State Award for Best Community Event and the Daniel Morcombe Foundation Day for Daniel.

Sunshine Coast Council and Visit Sunshine Coast were also national finalists for Best Achievement in Marketing for the World is Coming campaign.

National event finalists included Asia Pacific Cities Summit 2015,  Birdsville Big Red Bash, Byron Bay Blues fest 2016 Emirates Marquee (The) - Melbourne Cup 2015, Gold Coast International Marine Expo, Nutri-Grain IronMan/IronWoman Series 2015/2016, Spirit of Anzac Centenary Experience, WOMADelaide 2016, Youngcare Simpson Desert Challenge 2016

Mayor Mark Jamieson said the staging of these national awards on the Sunshine Coast, reinforced our growing reputation of being Australia’s leading regional events destination.

“The calibre of talent gathered for the Awards was astounding and hosting the event has been great opportunity to showcase both our region and our capability to host major events to the crème of this industry,” Mayor Jamieson said. 

“Hosting the awards here last night, tops off one of our most successful years for hosting major events on the Sunshine Coast.

“In 2016 we will host 60 major and regional events, which will contribute almost $100million to the local economy and welcome almost 150,000 guests to the region.”

Visit Sunshine Coast CEO Simon Latchford said that the organisation was ecstatic to be part of Team Sunshine Coast and host the Australian Event Awards in our region.

“We know the Sunshine Coast is an outstanding location for hosting business and conference groups and after the stunning spectacle last night, now the secret is out across the country,” Mr Latchford said.

“This has been an invaluable opportunity to leave the world’s top event industry in no doubt that we can offer a destination with a difference and our passion, innovation and service in delivering events is second to none.”

“We have the added benefits of the breath-taking landscapes and accompanying experiences that you don’t come across in a big city.”

Australian Event Awards Director Ian Steigrad said that delivering the Awards in a regional location has been fantastic.

“We’ve discovered a vibrant, thriving events industry here and staging the Event Awards here has been a smooth process,” Mr Steigrad said. .

“With the support of Visit Sunshine Coast, the Sunshine Coast Council and the Novotel Twin Waters, along with all of our other Partners, I think we delivered a really exceptional Event Awards experience.

"And it’s not over yet – the Symposium will continue to showcase what the Sunshine Coast has to offer and provide delegates with a totally different experience to that of previous Symposiums.”

 The Awards evening will be followed by a two day event symposium where leading industry professionals and creatives will gather and discuss the latest event industry trends.

For a full list of winners visit www.eventawards.com.au