- Thursday 11 June 2015
4 Ingredients author Kim McCosker knows the benefits of flying from her local airport and she’d love to see more of her business counterparts share the experience as part of the Fly Local campaign.
Sunshine Coast Airport has launched Fly Local, highlighting the significant savings business travellers can make every trip they use their local airport.
Flying from the Sunshine Coast can save real dollars and hours of valuable time, let alone the stress of a long drive after a hard day, or the anxiety of making a flight that depends on traffic.
The airport would love to see more locals take up the Fly Local challenge, and is asking the regular business commuters to imagine what they would rather be doing with their time.
One of the Coast’s best-known identities, Kim has joined the campaign as an ‘I Fly Local’ ambassador.
She said Sunshine Coast Airport was a great convenient location to fly from rather than having to travel to Brisbane.
“Sunshine Coast Airport is practically my second home and we (my family and staff) love being able to fly from here rather than fighting traffic, roadworks and crowded carparks. I travel dozens of times a year and wherever possible chooses to fly from Sunshine Coast Airport because it’s easier," Kim said.
“It’s a mere 20 minutes from my home, there is ample parking and I have never once forgotten where I parked my car.
“I would much rather spend the extra hours with my family than travelling to and from Brisbane, particularly when it means leaving home hours ahead to beat peak traffic into Brisbane or risk missing your flight."
The campaign unashamedly features a parochial Fly Local message to the local business community through various communication channels including a flylocal.com.au campaign web page.
There is also a competition to enter online with fantastic prizes on offer. You can win one of four two-night packages to Sydney or Melbourne, including flights, accommodation at Oaks Hotels & Resorts, breakfast, airport transfers and tickets to a range of exciting events – an ideal reason to entertain business clients in Sydney or Melbourne.
Current services out of the airport include multiple daily flights to Sydney and Melbourne, and direct seasonal services to Auckland, New Zealand.
Sunshine Coast Airport General Manager Peter Pallot said there were more than 30,000 registered businesses on the Sunshine Coast, many who need to travel interstate regularly to conduct their business.
“Our surveys reveal the average Sunshine Coast business person travels by air approximately 15 times a year,” Mr Pallot said.
“Part of our goal here at the Council-owned Sunshine Coast Airport, is to make it easier for local businesses to trade more effectively with interstate markets, particularly Sydney and Melbourne.
“By stimulating our outbound business community to use Sunshine Coast Airport, we hope to demonstrate the real need for same-day interstate and intra-state business travel for our business community.
“We want to engage business community support and work together to secure more flights and business-friendly flight schedules. The support of local business is imperative to help achieve these goals.
“The airport is extremely proud to get Kim McCosker and other business ambassadors joining the campaign.”
Mr Pallot summarised the campaign by saying, “We are asking everyone in the Sunshine Coast business community to get on board (pun intended) and live the motto I Fly Local”.
Web: flylocal.com.au Facebook: #SunshineCoastAirport Hashtag: #flylocal